Economics and Management Notes International Marketing Notes
Benefit to buyer - very concise, sourced from a variety of readings, easy to interpret
Note taking style - short, accurate bullet points, topic by topic
Content - Introduction to Marketing, Profiling, Consumer Motivation, The Marketing Mix (4Ps), Loyalty and Retention, Global Marketing...
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Benefit to buyer - very concise, sourced from a variety of readings, easy to interpret
Note taking style - short, accurate bullet points, topic by topic
Content - Introduction to Marketing, Profiling, Consumer Motivation, The Marketing Mix (4Ps), Loyalty and Retention, Global Marketing...
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