Google France v Louis Vuitton [2009] C-238/08
Judgement for the case Google France v Louis Vuitton
Table Of Contents
Claimant was French producer of high-quality goods. When consumers searched for term ‘Louis Vuitton’, this brought up advertisements for sites offering counterfeit versions of Louis Vuitton’s products.
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Claimant claimed that Google had infringed its trade marks under Article 5(1)(a) (identical marks and goods) by:
Offering keywords that corresponded to Claimant’s trade marks
and by offering keywords that corresponded to Claimant’s trade marks in combination with other terms such as ‘replica’ and ‘imitation’
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